Air India launches its remodeled flying returns loyalty program – Occasions of India

PUNE: Air India on Wednesday launched its remodeled Flying Returns. loyalty programintroducing a simplified new construction,extra customer-friendly options, renamed tiersand an up to date identification.
The revamped Flying Returns prioritizes larger ease, extra rewards, and recognition for Members, whereas providing them prompt international standing and privileges around the globe, airline officers stated.
In its first overhaul in additional than a decade, Flying Returns strikes away from the legacy mannequin of miles-based assortment of factors to a fairer, extra equitable spend-based method.
Flying Returns Members will be capable to get pleasure from the advantages of the brand new program and accumulate factors based mostly on the brand new construction, beginning at this time.
“The revamp of Flying Returns is a crucial step ahead in the best way the ‘new’ Air India intends to serve and delight prospects. We spent the previous 12 months listening, gathering insights from over 50,000 prospects, and benchmarking our program towards one of the best loyalty choices on the market. This deep dive, coupled with an entire digital overhaul, has resulted in a a lot stronger and value-delivering program that we’re proud to current at this time,” stated Nipun Aggarwal, Chief Industrial & Transformation Officer, Air India.
“We’re assured that this evolution of Flying Returns, together with extra strengths we are going to add to this system in the end, will elevate it to the forefront of worldwide loyalty applications,” he stated.